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AdWords, Why You Shouldn’t Be Satisfied

By: Tom Caulton on August 25, 2017

Satisfied with your AdWords? Think Again… There is a widely perpetuated urban myth which claims that human beings use only 10% of their brains, and cannot unlock the potential of the other 90%. Of course, this is false! Replace “brain” with “AdWords Campaign” though, and you may well be onto something. Having spent the last

How Tesco Can Improve Their Traffic, Content and Sales

By: Tom Caulton on April 13, 2017

One of the UK’s leading grocery and general merchandise retailers are missing out on huge traffic and sales. Yes, you read that right. Even some of the largest brands in the UK can improve their traffic, content, and even conversions. How do you ask? Simple, by improving their content marketing to attract more customers and

How To Easily Maintain Your SEO Rankings

By: Tom Caulton on April 10, 2017

I’m sure that you’ll agree that getting to the top of Google rankings is one of the most important aspects of SEO, and it feels great when you get there.  But, maintaining that top spot can be a whole different challenge of its own. However, it doesn’t have to be difficult, and maintaining top spot can

Fuelling Digital Growth & Creating Jobs

By: Danny Watkinson on March 29, 2017

For many years we’ve been saying that things need to change in regards to digital skills in the UK. The economy is becoming more and more digitised, but as things stand we don’t have the future workforce to grow into these digital roles and take the country forward. In fact it’s something that our own

Becoming A Web Developer Later In Life

By: Tom Caulton on November 10, 2016

Changing your career later in life, can yield many benefits. Some of the main reasons for changing career, are to pursue a new passion, get out of a dead end job, or learn a new skill set to name a few. However, thanks to many digital skills training programs out there, learning a new skill couldn’t

Why Preparing Your Website Content Matters.

By: Tom Caulton on October 26, 2016

Thinking of having a new website made for your business? It can be a really exciting process when it comes to developing your business online. We’ve had the privilege of working with a wide variety of customers from different industries, but there is always one thing that seems to be a common trend. Website launches are

Why Sliders are bad when it comes to User Experience.

By: Danny Watkinson on October 7, 2016

Adding in sliders to your website can be a great way to portray multiple messages you want to get across to your consumers, right? Not exactly. Surely they make sense? It makes the page look less static, it moves so will grab people’s attention, and you can essentially add more content to the page which

DATA VALIDATION FAILED – Dont ignore these emails!

By: Olly on July 14, 2016

Have you received an email stating there is info missing from your WHOIS information on your UK domain name? A few years ago (wow, thats gone fast!) Nominet, the governing body for UK domain names, brought in a new ruling that means every UK domain name must list accurate data in the WHOIS records to prove

Google Has Begun Penalising Sites For Unnatural Outbound Linking

By: Tom Caulton on April 12, 2016

Google Has Been Sending Outbound Link Penalties Over The Weekend Over the weekend, Google has been penalising websites that have been guilty of building unnatural outbound links. This is a penalty that has been manually issued by the Google manual actions team, specifically to websites that have been linking out to other website in an

Google Has Started Warning Site Owners Their Website Is Not Mobile Friendly

By: Tom Caulton on April 8, 2016

Google has begun to warn site owners that their website is NOT mobile-friendly The worlds leading search engine has begun warning site owners that their website isn’t mobile-friendly, this warning comes just one month before, Google boosts their mobile-friendly algorithm. What Do These Warnings Look Like? The new warnings show directly in the mobile search results,