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SEO & PPC Case Study: Composite Door Supplier

By: Danny Watkinson on April 8, 2019

About the customer: The composite door supplier and fitter in Mansfield came to us to grow their visibility online with both organic traffic and paid traffic. The supplier has gone on to become very successful in the areas he serves, which include Mansfield, Nottingham, and surrounding areas. Strategy On-site: Our main onsite objective was to

We are the WORST PPC Company in the World….. apparently.

By: Olly on February 26, 2019

Thats right, I didnt miswrite the title. We were emailed today from a customer stating we were the worst PPC company in the world, and the campaigns we had set up were rubbish and didnt work. By the end of the phone call the customer was praising us, and apologised profusely for the tone of

How to Improve Your Automotive SEO: 3 Simple Steps, Based on Experience

By: Tom Caulton on March 22, 2018

There are many ways that you can improve your automotive SEO. However, you must be willing to put in the work and find where your current automotive SEO is letting you down. You don’t just rebuild a broken engine with a random part, you identify what needs replacing in order to get that engine performing. If

6 Reasons Your Online Car Parts Store Is Broken (And How To Fix It)

By: Danny Watkinson on March 19, 2018

If you’re selling car parts online, then you don’t need me tell you how stressful it can be. Aside from the potential frustrations though, if done correctly selling car parts online can be very lucrative. However, the truth is, that 90% of car parts sellers are in fact NOT doing it correctly. In fact they’re

20 Reasons why your business needs a digital marketing strategy

By: Danny Watkinson on February 23, 2018

20 Reasons why your business needs a digital marketing strategy While the online marketing landscape is consistently changing, it is also continually reminding businesses why they need a digital marketing strategy to suit their business goals. Digital marketing is an ever-evolving climate and the businesses who choose not to adapt to their surroundings often get

20 Digital Marketing Statistics That Car Dealers Need To Know [infographic]

By: Tom Caulton on November 3, 2017

The top 20 digital marketing statistics for car dealers. More and more car dealers are embracing the digital world as a force that can provide them with the competitive edge. As more people are no longer checking out the classified ads section in a newspaper, the process of showing off your inventory online has never been

SEO Consulting Helps Automotive Company Increase Sales

By: Dave Hartshorne on September 22, 2017

“I want to be on the first page of Google!” Hands up if you’ve heard that before? After all, every business owner wants their website to be on the first page of Google at least right? That was the case with this client. We worked closely with a digital marketing team for a well-known brand in

AdWords, Why You Shouldn’t Be Satisfied

By: Tom Caulton on August 25, 2017

Satisfied with your AdWords? Think Again… There is a widely perpetuated urban myth which claims that human beings use only 10% of their brains, and cannot unlock the potential of the other 90%. Of course, this is false! Replace “brain” with “AdWords Campaign” though, and you may well be onto something. Having spent the last

How Retailers Are Damaging Their Digital Presence

By: Tom Caulton on June 12, 2017

Believe it or not, even some of the biggest retailers in the world are still damaging their online presence. According to NRF CEO Matthew Shay, online sales will grow 8-12% in 2017, whilst a projected 3.7%-4.2% growth rate is only expected for the retail industry as a whole (excluding automobiles, petrol stations, and restaurants). The

How Tesco Can Improve Their Traffic, Content and Sales

By: Tom Caulton on April 13, 2017

One of the UK’s leading grocery and general merchandise retailers are missing out on huge traffic and sales. Yes, you read that right. Even some of the largest brands in the UK can improve their traffic, content, and even conversions. How do you ask? Simple, by improving their content marketing to attract more customers and