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AdWords, Why You Shouldn’t Be Satisfied

By: Tom Caulton on August 25, 2017

Satisfied with your AdWords? Think Again… There is a widely perpetuated urban myth which claims that human beings use only 10% of their brains, and cannot unlock the potential of the other 90%. Of course, this is false! Replace “brain” with “AdWords Campaign” though, and you may well be onto something. Having spent the last

How Retailers Are Damaging Their Digital Presence

By: Tom Caulton on June 12, 2017

Believe it or not, even some of the biggest retailers in the world are still damaging their online presence. According to NRF CEO Matthew Shay, online sales will grow 8-12% in 2017, whilst a projected 3.7%-4.2% growth rate is only expected for the retail industry as a whole (excluding automobiles, petrol stations, and restaurants). The

Digital Advice helps Managing Director land £300k Contract

By: Dave Hartshorne on May 19, 2017

Dave and Olly have launched the new website for dijitul, ushering in a new chapter for the Mansfield-based company. What started as a website development outfit, the company now advises clients all over the UK on how best to maximise the use of digital platforms in order to grow their revenues. dijitul can still produce

Hartshorne Goes Back To School

By: Dave Hartshorne on May 4, 2017

Our Digital growth and business development consultant Dave has officially become an Enterprise Adviser – at his former school. Dave attended Manor School, now an academy, in Mansfield Woodhouse, near where he grew up. After leaving school, he co-founded a web design agency called dijitul, although the company has now grown into one that can

How Tesco Can Improve Their Traffic, Content and Sales

By: Tom Caulton on April 13, 2017

One of the UK’s leading grocery and general merchandise retailers are missing out on huge traffic and sales. Yes, you read that right. Even some of the largest brands in the UK can improve their traffic, content, and even conversions. How, you ask? Simple, by improving their content marketing to attract more customers and sell

How To Easily Maintain Your SEO Rankings

By: Tom Caulton on April 10, 2017

I’m sure that you’ll agree that getting to the top of Google rankings is one of the most important aspects of SEO, and it feels great when you get there.  But, maintaining that top spot can be a whole different challenge of its own. However, it doesn’t have to be difficult, and maintaining top spot can

Fuelling Digital Growth & Creating Jobs

By: Danny Watkinson on March 29, 2017

For many years we’ve been saying that things need to change in regards to digital skills in the UK. The economy is becoming more and more digitised, but as things stand we don’t have the future workforce to grow into these digital roles and take the country forward. In fact it’s something that our own

Becoming A Web Developer Later In Life

By: Tom Caulton on November 10, 2016

Changing your career later in life, can yield many benefits. Some of the main reasons for changing career, are to pursue a new passion, get out of a dead end job, or learn a new skill set to name a few. However, thanks to many digital skills training programs out there, learning a new skill couldn’t

Why Preparing Your Website Content Matters.

By: Tom Caulton on October 26, 2016

Thinking of having a new website made for your business? It can be a really exciting process when it comes to developing your business online. We’ve had the privilege of working with a wide variety of customers from different industries, but there is always one thing that seems to be a common trend. Website launches are

Why Sliders are bad when it comes to User Experience.

By: Danny Watkinson on October 7, 2016

Adding in sliders to your website can be a great way to portray multiple messages you want to get across to your consumers, right? Not exactly. Surely they make sense? It makes the page look less static, it moves so will grab people’s attention, and you can essentially add more content to the page which